Why should I?
Only recently, more than just a few corporations have understood that corporate social responsibility can be more than simply a marketing phrase. Social awareness and the taking on of social responsibility has not only helped and supported those in need, but has also created a sense of unity within the corporations. Charity can and is allowed to be an ultimately self-centered emotion that evokes satisfaction, happiness and self-confidence within.
Moreover, recent consumer-behavioural studies have shown that consumers have apprehended true corporate social responsibility as an added value, which they are willing to award. Thus, charity, if conducted in the right manner, is a win-win-situation for both giver and taker.
And then?
PfefferminzGreen supports corporations in placing funds into small, sustainable relief projects. We see it as our duty to monitor and help manage these projects, until they are capable to operate independently.
Donor-dependency has to be a temporary situation for every single project. We put emphasis on establishing a communication and interaction channel between the donating corporations and those, who are in need of accepting donations.
